The Tourism Advertising Program

SCPRT purchases television, print, digital and out-of-home advertising to promote South Carolina as a preferred vacation destination. Purchases for all media are made through SCPRT’s advertising agency of record, BFG Communications, using an annual request-for-proposal process.

The media flowchart for fiscal year 2018-2019 is complete and can be viewed here.

A sampling of SCPRT’s advertisements can be found at these links:

Digital Billboard Samples

Print Samples

For more information about the advertising program at SCPRT, contact Tammy Strawbridge, Advertising Manager at or 803.734.0346.

For more information about media purchases, contact Virginia Ruhmkorff at BFG, or 843.837-0222.


Additionally, SCPRT offers cooperative advertising programs for qualified industry partners. Click here for those details.

Other cooperative advertising opportunities for South Carolina tourism partners are:

FY 2018 - 2019 Co-op Media Presentation

FY 2018 - 2019 Co-op Advertising Spec Manual

2019 Official South Carolina Vacation Guide

FY 2018 - 2019 Welcome Center Advertising Spec Manual

FY 2018 - 2019 Advertising Spec Manual

FY 2018 - 2019 Advertising Spec Manual