The Tourism Advertising Program

SCPRT purchases television, print, digital and out-of-home advertising to promote South Carolina as a preferred vacation destination. Purchases for all media are made through SCPRT’s advertising agency of record, 9Rooftops, using an annual request-for-proposal process.

For more information regarding SCPRT's annual media schedule and program: 

FY 2023-2024 Leisure Media Plan

FY 2023-2024 Leisure Media Flowchart

For more information about the advertising program at SCPRT, contact Tammy Strawbridge, Advertising Manager at or 803.734.0346.

For more information about media purchases, contact Jennifer Krueger at 9Rooftops, or 864.567.2057.

For social media influencers, please fill out the request form here. All other interested journalist inquiries, please visit

Additionally, SCPRT offers cooperative advertising programs for qualified industry partners: 

FY 2023-2024 Co-op Advertising Spec Manual

2024 Discover South Carolina Vacation Guide advertising rate card