The Tourism Advertising Program
SCPRT purchases television, print, digital and out-of-home advertising to promote South Carolina as a preferred vacation destination. Purchases for all media are made through SCPRT’s advertising agency of record, BFG Communications, using an annual request-for-proposal process.
The media flowchart for fiscal year 2018-2019 is complete and can be viewed here.
A sampling of SCPRT’s advertisements can be found at these links:
For more information about the advertising program at SCPRT, contact Tammy Strawbridge, Advertising Manager at firstname.lastname@example.org or 803.734.0346.
For more information about media purchases, contact Jennifer Krueger at BFG, email@example.com or 864.567.2057.
Additionally, SCPRT offers cooperative advertising programs for qualified industry partners. Click here for those details.
Other cooperative advertising opportunities for South Carolina tourism partners are: