Agenda
We will be adding more details to our agenda. Please check back!
Monday, February 8, 2027
9:00 am – 5:30 pm | Registration Open
Location: Rock Hill Sports & Events Center Lobby
11:00 am – 2:00 pm | Ancillary Meetings
2:00 pm – 3:15 pm | General Session | Welcome & SCPRT Update
3:30 pm – 4:45 pm | General Session
Speaker: Janette Roush, Brand USA Senior Vice President, Innovation & Chief AI Officer
5:00 pm – 6:00 pm | Breakout Sessions
Breakout Session 1: Tourism Marketing 101 (Repeated on Tuesday)
Speaker: Nan Marchand, Southeast Tourism Society President & CEO
Breakout Session 2: Tourism PR 101 (Repeated on Tuesday)
Speaker: Turner PR
Breakout Session 3: TBD
7:00 pm – 9:00 pm | Host City Reception
Tuesday, February 9, 2027
8:00 am – 3:30 pm | Registration Open
Location: Rock Hill Sports & Events Center Lobby
8:00 am – 9:00 am | Breakfast
9:00 am – 10:15 am| General Session
10:30 am – 11:30 am | Breakout Sessions
Breakout Session 1: Continuing the Conversation
Speaker: TBD
Breakout Session 2: Tourism Marketing 101(Repeated from Monday)
Speaker: Nan Marchand, Southeast Tourism Society President & CEO
Breakout Session 3: Tourism PR 101 (Repeated from Monday)
Speaker: Turner PR
11:45 am – 1:15 pm| Lunch & Learn
Speaker: Mark Newman, SC Restaurant & Lodging Association President & CEO
1:30 pm – 2:30 pm| Breakouts
Breakout Session 1: SCPRT Grants Update
Speaker: Justin Hancock, SCPRT Director - Recreation, Grants & Policy
Breakout Session 2: SC State Parks Update
Speaker: Joy Raintree, Director of South Carolina State Parks
3:00 pm – 5:00 pm | Rock Hill Experiences
Experience 1: Pickleball at Bleachery Fieldhouse
Location: Bleachery Fieldhouse
*Online pre-registration is required.
Experience 2: Yoga at McGirt Auditorium
Location: McGirt Auditorium
*Online pre-registration is required.
Experience 3: Try the Track at BMX
*Online pre-registration is required. Only 17 sign-ups total available.
Experience 4: Brew Trail – Coffee and/or Beer
Sponsored by Visit York County
*Online pre-registration is required.
6:30 pm – 7:00 pm | Networking Cocktails
7:00 pm – 8:30 pm | Industry Dinner
Join us as we celebrate an amazing year for tourism and hospitality in South Carolina. We will enjoy dinner, music, camaraderie and reflect on each of your great accomplishments.